SERVICES
Branding
Research has proven that brand strategy is among the top three priorities for CMOs. Our services help address this key concern by creating powerful, engaging brands that are aligned with corporate ideals and goals.
Our Branding Services Aim To Offer The Following Critical Solutions:
- What your brand stands for, and your target market
- The right go-to-market brand strategy that best serves your customers
Brand Architecture
Brand architecture definition helps you establish the way your brand would sell from an outside-in, customer-based perspective. Brand architecture does not focus on informing your customers of what you offer or produce, but instead tells them the way you intend to meet their expectations by delivering what they need and want.
How Our Analyses Inspire Transformative Results
Right at the outset of our branding services, we get to work to learn everything that we can about your business, its story, products, services, customers, mandate and more. The information extracted from this meticulous process is how we can define all of the key traits that inform the branding process.
- Your Identity (Your “Who”)
- Your “What” (Descriptor Phrase)
- Your “How” (Tagline Development)
- Your “Why” (Brand Rationale)
Brand Identity
Our identity services focus on helping your brand stand out. We not only hone in on your logo but also help your identity be coherent and consistent across every channel and customer experience.
Our agency helps you develop a unique and differentiating logo that not only gives you the desired visual identity but also blends the most appealing combination of style, type, color and symbol.
We focus on creating visual identities that can be used across every digital brand touchpoint. Our company delivers smart brand guidelines and communication tools that ensure that your brand identity is effectively deployed for both internal and external audiences.
To come up with a perfect brand identity for each of our clients, we offer the following services:
- Logo Design
- Logo Style Guide
- Label and Packaging Design
Brand Research
We focus on delivering data-driven insights across our brand research services.
We offer in-depth, quantitative consumer research tools to reveal a deep understanding of customer loyalty, brand strengths, brand awareness, attitudes, consumer needs, preferences, expectations and motivations as they relate to your brand and main competitors.
Social Media Marketing
Marketing offers an open line of communication connecting you with both your potential and existing customers.
Social media marketing allows you to express your value proposition to your target audiences through various online channels. At Mad Marketing, we turn these channels into springboards for growth by creating and implementing high-performing marketing campaigns designed to help you connect with consumers, as well as generate leads and sales.
A Team That’s Fit For Any Job
Our team of digital experts has experience in strategic and digital marketing. We have a strong growth mindset that turns insights into actions and actions into data-driven performance.
Our social media marketing campaigns start by segmenting consumers in order to define the platforms and channels in which they most readily and enthusiastically engage. We then carry out in-depth competitor analyses to examine trends, evaluate the effectiveness of strategies and define the most effective improvements.
From there, we start developing an appealing online presence for your brand that is engaging, informative and fun. Our efforts result in an online presence that not only is more discoverable but also much more effective, as it can more easily result in word-of-mouth referrals. Ultimately, whether you’re looking to optimise a campaign in order to drive more sales or simply promote a new service, Mad Marketing can help.
We Position You For Success
Our team’s capacity goes beyond simple social media marketing as we also deliver unbeatable marketing strategy and campaign refinement services. We focus on putting you in an ideal competitive position regardless of your industry and market.
Online Advertising Services
At the core of Mad Marketing is the desire to help businesses become all that they can be. We work to ensure that their brand is visible across every major online touchpoint. That’s why we offer top-notch online advertising services for businesses who want to experience unprecedented growth and development.
We offer digital marketing and advertising agency services that target your consumers, wherever they may be.
Email Marketing
Connect directly with consumers by sending fun, informative materials right to their inbox! We focus on crafting high-performing CTAs that improve open and click-through rates, maximising conversions.
Display Advertising
Mad Marketing leverages an unmatched creative flair to design eye-catching digital advertising materials that improve the prestige and awareness of your brand across today’s major online channels.
Search Engine Marketing
Transform today’s most popular search engines into a growth driver through targeted keyword bidding that strategically and effectively vaults you to the very top of search engine results pages.
Take Charge Of Your Marketing
If you’re not constantly working to refine tactics and campaigns, you’re letting leads and sales slip through the cracks. Trust our team of marketing professionals to take charge of your next marketing initiatives to ensure that you make the most of all of the attention placed on your brand.